Aerial night view of Lagos Nigeria skyline
Business Development · Market Research · Africa Expansion

Find Better Markets.
Reach Better Buyers.
Win Better Deals.

In 60 days, Crest maps your target market, identifies real buyers, builds the outreach, and prepares the commercial materials to move the deal forward.

$1.5M+ in enterprise pipeline value supported
The Gap

Good opportunities don’t become revenue by accident.

Most companies have the product. The market. The relationships. What they are missing is the structured commercial work that converts opportunity into actual business.

Where Deals Get Stuck
  • No clear market entry plan.
  • Buyer mapping is guesswork.
  • Outreach is inconsistent.
  • Proposals are weak or missing.
  • Follow-up falls apart.
  • No one owns the commercial execution.
  • We research the market so you know exactly where to focus.
  • We find the buyers and build the outreach to reach them.
  • We prepare the commercial materials to help you win.
How we do it
What We Do

Give us the market.
We’ll find the path in.

From identifying the opportunity to building the proposal — Crest handles the commercial work.

Research the Market

We study sectors, competitors, buyers, and pricing realities across Nigeria and selected African markets.

Reach the Buyers

We identify decision-makers and run cold/warm outreach, B2B email, and LinkedIn campaigns to get you in front of the right people.

Package the Offer

We prepare proposals, pitch decks, and commercial documents built to win serious enterprise conversations.

Move the Deal Forward

We support negotiations, follow-up, project coordination, and account expansion through to delivery.

$0.0M+
Pipeline Value Supported
0 Days
Market to First Conversations
0
Active Markets in Africa
0%
Performance-Linked Model
How We Charge

You pay after we deliver results.

Our fees are tied to commercial milestones, not monthly invoices. We only get paid when defined outputs are delivered.

  • No monthly retainer.
  • Project fees paid on delivery milestones.
  • Performance-linked for selected engagements.

Three ways to engage Crest.

  1. 1
    Project-Based
    Defined output. Clear scope. Paid on delivery.
  2. 2
    60-Day Market Sprint
    Research, outreach, proposals — all in 60 days.
  3. 3
    Performance Partnership
    For selected engagements — fees tied to agreed commercial outcomes.
See how it works
Who We Work With

Built for serious companies pursuing serious growth.

Technology & ICT Companies

Software, data, telecoms, infrastructure, enterprise platforms, and digital services.

Energy, Infrastructure & Utilities

Large accounts, multi-site rollouts, public/private sector opportunities, and infrastructure-linked projects.

Professional & Business Services

Firms that need sharper proposals, better positioning, and stronger enterprise outreach.

Companies Expanding Into Africa

Market research, local buyer mapping, outreach, and commercial entry support for companies entering Nigerian and African markets.

Where We’ve Worked

Selected commercial work.

A selection of business development, market positioning, proposal support, and commercial execution work.

Business Advisory

Moratuwa Consultancy

Brand positioning, business structure, and market-facing communication.

Strategy & Positioning
ICT / Enterprise

IS Nigeria

Business development and commercial support in the ICT and enterprise services space.

Business Development
Energy / Infrastructure

Confidential Engagement

Opportunity mapping, stakeholder engagement, and proposal support for high-value enterprise opportunities.

Commercial Development
Market Expansion

Strategic Growth Projects

Market research, B2B outreach, proposal support, and commercial follow-up.

BD & Market Expansion

Some engagements are confidential. Details shared directly with qualified prospects.

Trying to enter a market, reach buyers, or win a deal?

Tell us where you want to grow. Crest will help you map the opportunity, reach the right people, and build the commercial path forward.

Book a Growth Call
In 60 days — market to first conversations.